In this stage designer create a brand name or logo. The philosophy and identity of a range can be continued into promotional activities such as branding and styling. To promoting and marketing fashion goods it is very important. Normally the branding would be a graphic designer’s job. It is the interesting use of the language or words can produce visual effects, such as, iMac (Internet ready Macintosh computer), O2 (mobile phone provider), FCUK (French Connection United Kingdom).

Fashion today is a global industry, and most major countries have a fashion industry. Seven countries have established an international reputation in fashion: France, Italy, United Kingdom, United States, Japan, Germany and Belgium. The "big four" centers of the fashion industry are Paris, Milan, New York City and London. The biggest manufacturers of clothing are China, Bangladesh and India, and other notable clothing manufacturing countries are Germany, Indonesia, Malaysia, India, Philippines, South Korea, Spain, and Brazil.


"Between tonal dressing and statement knitwear, head-to-toe knits have been brought to the forefront. I appreciate the cosy yet chic approach to cold-weather dressing," says Aiken, who happens to the one of the first industry figures spotted in this trend all those months ago. "Gabriela Hearst’s knit poncho paired over a matching skirt and sweater best exemplifies this look."
Giorgio Armani was born on July 11, in 1934, in Italy. Armani is an iconic and unique fashion designer. His popularity skyrocketed in America in the 1980s with his men’s ‘power suits’. Armani attracted an enviable fashion following in the 80s with the unstructured jackets and soft trousers in mineral hues. With more than three decades in the business, Armani has enjoyed a longevity as a designer experienced by few others.
A vibrant fashion style is reserved for the lady who wants to say “Hey, look at ME, world!” This energetic and intense fashion style typically features garments with wild patterns and exaggerated embroidery as well as asymmetrical designs and tons of colors. Most of her wardrobe will be lined with super light and pastel colors that draw the attention of everyone’s eyes, no matter where it’s worn.
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